Monday, January 7, 2019

Sears

Sears, Roebuck & Co. used to be the biggest employer in the U.S. and the biggest retailer in the world. Railroad man Richard Sears in 1886 started the mail-order catalog that made elite goods available anywhere that railroads and the postal service could go.

In 1925, Sears' second wave of retail innovation came from a vice president who saw that cars were going to drive commerce. He bought land at the crossroads outside of cities and towns - which became suburbs - and Sears stores began popping up.

Today Sears is bankrupt. What happened?

No comments:

Post a Comment