Over three years according to yesterday's chart, the BMW lost 44% of its original value. Those fourteen depreciated cars in the chart each lost 39-53% of their value over three years. Tesla Model 3 depreciated too . . but only 10.2%.
There's the difference in the business model: Tesla customers retain much more value in their new car than other car buyers do. Customers retain tens of thousands of dollars of value over the years when they buy a Tesla.
Happy customers make for a successful business. That's one solid reason for a soaring market cap. How is value retained? Updates and improvements are available to Tesla customers free of charge, year after year.
How do you get the newest improvements as an owner of any of the other cars? You buy the newest model. Again. And again.
from Clean Technica
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